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We’re SOS. The Official Hydration Partner of Water.
Go on, name a more iconic duo. We’ll wait.
We’re founded on the idea that hydration doesn’t have to be boring (eight glasses is a lot, we get it). SOS gives life to water with electrolytes, minerals, and tasty fruit flavours, so you can feel and perform your best, every day. Simple right?
On hot, hot days
Before you board
Before your run
After your run
To hydrate fast
At study time
To boost immunity
For sleep support
When you lace up
At the office
Before your coffee
When you feel ill
More everyday energy
During ping-pong
On the road
Boost your metabolism
When you're headache-y
After the yardwork
To get regular
Before warrior pose
Before the party
After the party
Just feel better
During the ride
To fight fatigue
On the trails
On hot, hot days
Before you board
Before your run
After your run
To hydrate fast
At study time
To boost immunity
For sleep support
When you lace up
At the office
Before your coffee
When you feel ill
More everyday energy
During ping-pong
On the road
Boost your metabolism
When you're headache-y
After the yardwork
To get regular
Before warrior pose
Before the party
After the party
Just feel better
During the ride
To fight fatigue
On the trails
Our founders, a board certified physician, a military veteran and an elite athlete, made a brilliant discovery: water gets lonely without electrolytes and minerals. Add them together, and they’re a match made in hydration heaven.
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Hydrate 3X faster than water alone
Your body absorbs SOS 3X faster than water to keep you at the top of your game. Faster hydration = faster recovery.
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Supercharge your electrolytes
SOS replenishes lost electrolytes to maintain the balance of fluid in your body and keep you feeling energized.
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Low in sugar, only 10 calories
SOS is formulated with 3x less sugar than our competitors and 10x less sugar than leading sports drinks.
Make hydration an everyday thing. SOS is as easy as brewing your morning coffee—maybe even easier (if you’re into pour over). A few stirs will give you the energy, focus, and good stuff your mind and body deserve.
Also check out
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SOS Daily Hydration Tub (31 Servings)
Regular price $55.00Regular priceUnit price per -
Daily Hydration Sachets (8 Sticks)
Regular price $18.50Regular priceUnit price per
Don’t be shy (people ask us this a lot).
What is SOS?
SOS is a fast acting electrolyte replacement drink created to prevent and combat mild to moderate dehydration due to active lifestyles and physical performance.
How does SOS work?
SOS uses the World Health Organization's Oral Rehydration Therapy recommendations and data from the American College of Sports Medicine. By correctly balancing the amount of sodium and glucose, SOS enhances the water absorption process by activating the body's natural mechanism know as the Sodium/Glucose co-transport system, which is located in the small bowel. When SOS arrives in the small intestine, one molecule of sodium is quickly pulled into the blood vessels by one molecule of glucose; subsequently, due to osmotic forces, water gets absorbed as it always follows sodium. This is the main reason why we need salt (sodium) and sugar (glucose). With salt we can prevent "water intoxication" and maintain a good osmolarity; with the correct types of sugars, we forestall the development of lactic acidosis.
What is the difference between SOS and Sports drinks?
SOS is different from typical sports drinks because it is a low osmolarity solution that contains 50% more electrolytes and 75% less carbohydrates than sports drinks. Due to its high sugar content, Sports Drinks have a high osmolarity. This will lead to bloating and even diarrhea. High osmolarity in the gut will pull water from the blood vessels into the gut instead of absorbing it; this is known as osmotic diarrhea.
Can SOS be compared to IV drips?
Yes, SOS can be compared to an IV drip for combating mild to moderate dehydration. After more that 50 years of research, Oral Rehydration Solutions have proven to be as fast and effective as an IV drip, but safer and cheaper. With SOS, you can prevent complications like infections, avoid the painful IV procedure, and save a lot of money. Severe dehydration should be treated with an IV drip by professional medical staff.